A PARADIGM SHIFT FROM CARE TO SAFETY
Keywords:rational medication, pharmacovigilance, paradigm shift, safety, adverse drug reactions
The solution for safe and rational medication use to improve patient care as
well as to enhance public health status is Pharmacovigilance (PV). Optimal care of patient
and appropriate medication utilization in secure way with respect to various conditions is an
imperative function of pharmacovigilance system. PV mainly involves in the adverse drug
reactions (ADRs) identification, system of reporting, scrutinizes the effectiveness of treatment,
reduces the adverse consequences to utmost level and guarantees the patient wellbeing.
The safety of drug is highly essential factor when it comes from the healthcare provider to the
patient. For a drug to be successful in market, it is crucial for it to be efficacious as well as safe
and secure for the patients. Hence, adherence toward pharmacovigilance activities and system
is now based on a paradigm change from care to safety.